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August 2022 Edition
Dear Distributors,

With the rise of e-commerce adoption in recent years, the term ‘retail’ is no longer just associated with in-store purchase; online shopping has become a nuance of retail.
The E-Commerce Boom in ASEAN
The article <The E-Commerce Boom in ASEAN> points out that the ASEAN e-commerce boom is primed for massive growth and opportunities in the coming years, and both the government and businesses should cash in now to prepare itself.
Some other key takeaways:
1. ASEAN’s e-commerce growth rate is projected to be at 8.2% between 2020 to 2025, given its market potential and increasing internet user base
2. Vietnam’s e-commerce industry is incredibly lucrative… and markets like Indonesia, Singapore and Malaysia are co-leading growth in the region
3. Over 30% of consumers have stated that they use e-wallet services enough to replace traditional banking activities, with Malaysia leading with a 40% usage, and the Philippines, Thailand and Singapore following closely behind
It is now more paramount than ever to tap on these growth opportunities and invest your businesses to have a presence in the digital space. In a world that is advancing rapidly towards digital transformation, business bottom line could have a significant negative impact for missing out.
Please feel free to reach out to fsea.info@fluke.com should you require more information.
Yours Sincerely,
Fluke SEA Team
Fluke Corporation
REACTIVATION Fluke Ti401 PRO Thermal Camera is back by popular demand
Above updates is subject to respective distributors. You should have received Letter of Notification via email from respective Fluke SEA Product Manager. Please check with your local sales manager for more information.
Fluke Corporation
New Marketing Assets
 
Industry Leading Power Quality Analyzer
Fluke 1777 has amazing features you need to know. Check out the multi-images that tells the holistic story.
Understanding Power Quality
What are the common quality issues and consequences of poor power quality?

What can we do about it?

Check out the infographic which serves as a quick guide for our customers.
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Fluke Corporation
August Webinar Schedule
Fluke Corporation
Topic Target Audience Date Register
Effective portable calibration solutions for labs Calibration customers 11 August 2022,
Thursday
10 – 11.30am
(GMT+8)
Register
Achieve reliability in power plant with these essential maintenance strategies Power Generation customers 30 August 2022,
Tuesday
3pm – 4.30pm
(GMT+8)
Register
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